Write10x is the home of Unpromptable Thought Leadership

Psst! You … yes, you!

I want to tell you a secret.

Most mission-driven founders and creators keep creating, publishing, and “showing up” … but they don’t really know how to stand out in the age of AI.

I’m going to tell you how in one sentence: You stand out by being clear about your mission, marketing, community, assets, AND your impact.

Once you have this, you become Unpromptable. No one, not even a guy with an LLM subscription, will be able to replace your unique voice.

And everyone will know who you are.

That’s how you stand out, and ensure that AI doesn’t erase your brand.

I built a free assessment tool to help map your journey in clarifying your five Unpromptability Pillars. It’s a compass, pointing you toward unshakable, irreplaceable thought leadership.

Take it. You’ll thank yourself later.

Take the Quiz

Many creators, founders, and organizations are still following the old rules of content creation.

And because of that, they’re are stuck between two impossible choices:

  1. Write without AI and burn out trying to keep up.

  2. Or write with it—and risk sounding painfully generic.

The result is a sea of content that’s fast, polished, and forgettable.

When ChatGPT dropped, I lost clients. The game changed overnight. The rules I had trusted for years didn’t apply anymore. I felt unmoored, unsure if writing still had a place, or if I still did.

That fear became fuel. Write10x was my attempt to write through the noise and confusion. But those tactics quickly gave way to bigger questions. What does it mean to create when machines can imitate us? How do you measure authenticity when everything’s faked?

I was rebuilding my creative identity from the ground up. Write10x became both the container and the result for that process.

Unpromptable thought leadership for the modern, AI-powered thought leader

Write10x exists to help you write with AI without losing your voice.

It’s for mission-driven, AI-powered creators, founders, and professionals who want to scale their writing, sharpen their identity, and build content that’s both polished and deeply personal.

We call it Unpromptable Thought Leadership: a writing philosophy and system built for the modern creator. One where you:

  • Write with AI to become clearer and sharpen your ideas

  • Build a modern creative system that saves time but still sounds like you

  • Convert your audience into mission advocates and paying customers

Here, we don’t reject AI. But we don’t surrender to it either. We use it as a powerful tool that should be used. A strategist, thinking partner, secretary -- in any way that it sharpens you and hones your edge.

If that's the direction you’re ready to grow, here are three ways I can help:

  • Read Authentic AI – a practical ebook + system to help you build your own custom GPT that writes like you, and more. [Grab it here]

  • Sponsor Write10x – get your product or service in front of AI-powered, mission-driven creators and founders who care about clarity, creativity, and using AI well. [See sponsorship options]

  • Work with me – for founders and creators who want 1:1 support using AI to turn their unique experience into scalable content, powerful systems, and signature assets. [Join the waitlist]

Who I Am

I’m James Presbitero. Content marketing specialist, writing coach, and systems builder.

For years, I wrote high-quality, brand-and-SEO-aligned content for companies, founders, and agencies. But after the AI shift, I realized saw the industry undergo a metamorphosis. I knew that organizations, founders, and creatives will need help navigating this huge change.

Write10x is where I do that.

Here, I share what I've learned about building writing systems, thinking clearly, and sounding more like yourself, all the while leveraging one of the most potent technologies mankind has ever created: generative AI.

What’s Next

Write10x is scaling up in ways that reflect this deeper mission. Here’s where we’re heading:

  • Unpromptability Sprint: A free, 14-day AI-powered writing challenge to help you publish consistently and sound like yourself. [Waitlist open]

  • Brix, Authentic AI Maker:A plug-and-play GPT that captures your Profiles and helps you build your custom GPT

  • TBB: Think. Build. Brand. A segment highlighting full-stack creators who use AI to win in today’s content.

Write10x is a creative lab. A home base for creators who want to use powerful technology to become more human in their content creation.

Let’s build the new rules together.

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Helping mission-driven creatives and founders reach more people with AI, while staying authentic. Free tools to write 10x better, faster, and more human. Get the Active Prompt Vault (20+ high level prompts for writing and marketing) in the welcome email.

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I design authentic, AI-powered content systems that turn founders into Unpromptable thought leaders. | Get the FREE AI Prompt Vault (prompts for writing, marketing, etc.) in the welcome email.